Affordable Web Site Design!
Ways to Attract Visitors
The best Internet based marketing will involve interactions that take place on your web site. And these interactions cannot take place until someone visits your site. So proactively, and constantly bringing traffic in becomes the underlying engine of successful e-marketing. Yes, we could hope that our site will show up on a search engine somewhere, and that this would drive sufficient traffic to sustain a marketing program. We might also be struck by a peace of returning space debris. The odds are about the same. Common sense and experience shows that there are three primary ways to accomplish this:
Give people a good reason to visit your website:
Survey: Conduct a survey and offer to share the results with participants.
Contest/Prize Drawing: Everyone loves the chance to win something. It doesn't have to be a trip to Hawaii.
Features: Special content on a particular area of expertise; updated/added to regularly. (e.g. Monthly Time Management Tips).
Resources: A links page, a directory of professional associations, a conversion table, special clip art... what else?
Help/Advice: Solicit problems/questions in your area of expertise. Post your answers to the most common ones.
Humor/Quotes: Collect stuff that would appeal to your particular audience. Post in a "Stress Release" section.
Make sure you actually invite them:
Create a natural impetus for them to return:
Give them reasons:
More Ways To Get Visitors To Your Site
Pulling in Viewers ~Turning Viewers Into Customers
You’ve already taken the first step to online success by building a web site. Now get the word out and give customers a reason to come. By combining promotion with effective content, your web site will attract the attention of your customers. Every time a customer comes to your web site, it's as if they've walked through your door. Be sure your web site is just as inviting as your store, shop or office.
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